Digital platforms in agribusiness: A technological basis for mutually beneficial interaction of market players
DOI:
https://doi.org/10.22394/2500-1809-2024-9-4-257-279Keywords:
digital platforms, technological sovereignty, technological innovation, agriculture, agribusiness, stakeholder networkingAbstract
The article outlines directions for the development of digital platforms for the Russian agro-industrial complex. Based on scientific data and research, the authors explain advantages and problems of platform solutions for agribusiness and possibilities to balance interests of producers of different sizes, including farmers and other small and medium-sized enterprises involved in agricultural value chains. The article presents a case of the GrainChain digital platform that allows actors in the grain and oilseeds market to find partners for mutually beneficial transactions, optimize procurement decisions, reduce inventory and overhead costs, receive real-time analytics and use other related services, including financial solutions, which ultimately reduces risks and increases cash flow. The authors conclude about the prospects of such platform solutions not only at the national level but also for international cooperation, in particular for the interaction of various groups whose interests are related to the BRICS agricultural production sector.References
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